It’s hard to believe that Social Media is relatively new. There was a time when there was no Facebook, no Twitter.
Did you know that the time people spent participating in social media increased by 37% in just one year, from 88 billion minutes in July of 2011 to 121 billion minutes in July of 2012.
Who MEASURES this stuff?
Still, it has become a significant way to exchange information and keep in touch. As much as I resisted Facebook, I have been very grateful for the opportunity to reconnect with – and stay more connected with – people that I knew in High School and that I have worked with along the way.
But LinkedIn is something that I still haven’t felt much of a draw to. I do have a profile, and I am connected there with many people that I have worked with in the past. I probably login once every three months or so!
But I came across an article at 3plusinternational.com recently about how it is important to your career to put some time and energy into building an up-to-date profile on LinkedIn. It is a great networking tool, and shouldn’t be overlooked as an important way to get your name out there in front of possible employers.
ALL recruiters look there at some point when they are looking to hire new blood, and you want your presence there to be known and impressive.
They recommend having a powerful summary and 3 success stories under each position, in order to show that you are proud of what you have achieved and are willing to share that information.
LinkedIn has over 200 million users around the world!
They are holding an eWorkshop on how to Leverage LinkedIn to Advance Your Career on July 15th, if you are interested in that or just want to read more about their recommendations around LinkedIn, check it out here.
